Green Arrow is nothing if not un-complicated.
At least, the Longbow Hunter version, which is where I really started to appreciate the guy. Oh, I suppose I first gained a bit of a crush (is that the right term?) on him with Frank Miller's Dark Knight graphic novel, in which he manages to help bring Superman down despite only having one arm. However, even as a young kid I always dug it when the emerald archer made an appearance on the Justice League cartoon, and there was a time when I really wanted a Green Arrow "action figure," even though I never really collected action figures (well, aside from Star Wars action figures, of which I had an extensive collection).
I could say it goes back to a love of the Errol Flynn Robin Hood, probably my 2nd favorite "medieval movie" of all time (my favorite medieval film is the 1959 version of Ivanhoe, hands down). But really, I've been into archery for a long time. As a kid, playing "ElfQuest" in the woods, I always got to be Strongbow, my favorite character from that particular comic (Cutter was such a doofus). I've been trying to get my wife to let me invest in an archery set for years...she gave on the knife-throwing, but not the compound bow.
My uncles in Montana all got into bow-hunting back in the 80's, as they found hunting deer and elk with a bow was much more "sporting" (I suppose after 20 years of hunting with a rifle, it is). I don't hunt myself (despite owning a pair of excellent beagle hounds)...as a real life pacifist, I don't even like to kill spiders...but if I did hunt, I wouldn't mind trying it with a bow.
[Of course, the one time I tried my 60-some year old grandfather's hunting compound, I couldn't get the string back more than a couple inches...I was 13 or 14 at the time]
Anyway, it seems like every "comic universe" as some form of archer in it: Green Arrow, Arsenal/Red Arrow, Hawkeye, the Bowman, Manticore...whatever. Like most folks of my generation, I have my North Node in the sign of Sagittarius...astrologically, that would say I aspire to be an archer (or a book publisher...go figure). That may account for people's interest in superhero archery (age and interest coinciding)...but it may just be that Robin Hood/vigilante hero tie-in.
Though if the latter were the case, wouldn't we expect to see more swordsmen/fencers in comics? A la Zorro? The sword is (generally speaking) just as deadly as the bow and arrow when wielded with skill.
Well, regardless, I am a fan of Green Arrow...and NOT a fan of Marvel's Hawkeye.
His "make-over" in the Ultimate comics was fairly cool...until he somehow got turned into a "Bullseye-Hawkeye" combo. I've said before that the writers of the Ultimates comic series appear to be familiar with the Heroes Unlimited RPG, as all their versions of classic superheroes could be made using the HU rules. "Ultimate Hawkeye" is a perfect example of the Ancient Weapon Master class (available in the Powers Unlimited 2 book). But killing people with one's own ripped-off fingernails is a little over-the-top...even for a Palladium game!
The Welshman is a character I created for the City of Heroes MMORPG...a game I spent a couple weeks trying out a couple years ago. A Green Lantern knock-off, I decided on the name after having a couple dozen bow and arrow related names rejected by the computer game. Since then, the name (and the character concept) has grown on me. Part of my design goals for my B/X Supers game is having a rule system that allows for the design of both a long bow toting Welshman as well as the incredible Hulk and the invincible Iron Man...and still be able to compete on a semi-even playing field. I'm working on it.